Tinkoff Adopts Anodot’s Next-Level Technology to Revolutionize its Customer Experience, Payment, and Trading Monitoring

Moscow, Russia — 22 June 2021.
Tinkoff selected Anodot, the autonomous business monitoring company, to help safe-proof the way customers experience payments and trading on the Tinkoff platform.

The adoption of artificial intelligence technology in banking is on the rise. According to Analytics Insight, by 2025 the global AI market will reach $48 billion in banking-related revenue. This is due in large part to the financial services ecosystem undergoing a massive transformation. The rise of innovative fintech and digital banking solutions has caused an exponential surge in the amount of data that must be monitored, managed and reconciled. Financial institutions require the kind of technology that will guarantee the highest level of customer satisfaction without compromising internal productivity and resources.

«Tinkoff needed a solution to help monitor high volumes of data from multiple sources in an efficient manner," said Viacheslav Tsyganov, Chief Information Officer, Vice President, Deputy Chairman of the Management Board at Tinkoff. «Anodot’s technology was deployed within days, seamlessly, across our network. Connected to different data sources and dozens of use cases, it is now deeply rooted throughout our entire organization. As a result, we’ve optimized operations performance and reduced cost by detecting and resolving issues in real time by 30%.»

Anodot automatically learns the norms of our business performance, including seasonal and other complex patterns, to identify and alert our teams on any issues that impact revenue. All data sources are integrated into a centralized platform, where AI models learn how customers behave. With this visibility and its real-time performance, Anodot immediately identifies issues such as failed and declined transaction rates, login attempts, device usage and the transaction amount per type — all of which are valuable in detecting potential revenue and customer experience issues.

«As the complexity and volume of financial data grows, it’s no longer feasible for organizations to manually monitor dashboards," said Anodot Co-Founder and CEO David Drai. «Now is the time for organizations to leverage AI-powered technology for proactive and accurate business monitoring. Anodot helps organizations like Tinkoff to detect and diagnose issues early on, resolve them quickly, and take preemptive actions before they turn into crises.»
The success of the fintech model depends on the quality of the customer experience it provides. Anodot’s disruptive technology helps fintechs and other data-driven organizations to find and fix any performance hiccups quickly, ensuring they can provide a smooth and reliable customer experience.

Tinkoff ecosystem
Tinkoff is an online financial ecosystem centred around the needs of its customers.
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